Berke Consulting

We Help Leaders Get More From Their People

Berke Consulting was created to help leaders of growing businesses drive profits by working with them to get the most out of their people and to improve the quality of their people.

Why Do Clients Hire Us?

• Need to develop stronger mid-level managers.
• Aspire to select the right person for the job – every time.
• Want to improve leadership team effectiveness.
• Desire to reduce turnover and retain the right people.
• Want to generate more predictable revenue and profits.

Who Are Our Typical Clients?

Leaders of growing, mid-size businesses (30-2000 employees).

What Is Our Mission?

Help leaders of mid-size businesses build healthy, thriving organizations.

How Do We Help Our Clients?

We mentor CEOs and leaders to develop strong teams. And we teach all company managers concrete methods to select top talent, develop employees, build cohesive teams, and manage for results. We do this by providing:

1. Actionable, proprietary tools and integrated people,
2. Practical education that produces results, and
3. Management coaching that drives implementation.

How Are We Different?

• Develop, train, and install whole-company systems where every manager is given concrete tools on how to recruit, hire, manage, motivate and retain the best people.
• CEOs and senior leaders appreciate our unique level of candor.
• Have the tools and experience to make difficult organization changes.
• Our best practices have been developed during our 30 plus year tenure as a firm.
• Have a proprietary, best-in-class talent assessment: The Berke Assessment.

Martin Freedland

Partner

Martin leads our Organizational Consulting practice.

Martin’s been helping organizations continually improve the way they recruit, hire, train, manage and motivate their people for over three decades. After leaving Wall Street, Martin founded Organizational Development Associates, Inc. in Atlanta, Georgia. A significant aspect of Martin’s work has been providing managers with the skills and tools necessary to ensure the right people are hired for the right jobs.

Martin has collaborated in the development of numerous assessments, with the culmination of his experience resulting in the development of the Berke Assessment. Martin has personally worked with hundreds of companies throughout the United States to assist them in increasing profits and productivity through better people management practices. A number of his customers have achieved national recognition based on the strength of their organizations, including Fortune Magazine’s 100 Best Companies to Work For designation, as well as industry-specific awards for being the very best in their fields.

Martin is a prolific writer and frequently featured speaker. He is currently a member of the Urban Land Institute (ULI) where he recently created their first Leadership Development Program. He is a Trustee of The Nature Conservancy of Georgia, and has served on the Board of Visitors of his alma mater, the University of North Carolina.

Write to Martin at martin@berkegroup.com or connect via LinkedIn.

John Fogg

Partner

Jon leads our Sales Consulting practice.

A former Captain in the Army, Jon entered the housing business in 1976 as an onsite salesperson with Centex Homes. He quickly rose to become Area Sales Manager and Area Manager before leaving Centex to serve as VP Sales and Marketing for a luxury town home builder and later as an Operating Partner for a luxury high rise condominium. In 1989, Jon rejoined Centex as Division Sales Manager and in 1993 became Illinois Division President. In 1998 he returned to Dallas to lead national sales development for Centex and was later promoted to VP Sales, given responsibility for the 50th largest sales organization in the U.S.

With 30+ years experience in the homebuilding industry, including weathering nine housing cycles, Jon is in a unique position to advise clients regarding the steps necessary to develop sales organizations that produce. He has developed The Berke Group’s Sales Practice using his firsthand knowledge from the field to identify and deliver best practices and proven strategies.

Jon is past director of the Northern Illinois Home Builder’s Association and past Master of Hillcrest Lodge AF&AM. Jon has run 26 marathons, including the New York, the London and the Boston, and has completed three triathlons and multiple 100-mile bicycle rides. Jon sees similarities between the long-term endurance competitions he loves and the path to success for a sales organization. Both require commitment, daily discipline and the consistent practice of good habits to finish strong, and both require a dedication to long-term success versus a desire for quick fixes or easy finishes.

Write to Jon at jfogg@berkegroup.com or connect via LinkedIn.

Kelly Land

Partner

Kelly leads our Berke Assessment business. Click here to learn more.

Prior to Berke, Kelly served as founder and principal of Copenhill, a professional services firm specializing in corporate financial management, organizational development, and operations improvement. Kelly’s work with Copenhill galvanized his belief that an organization’s productivity and profitability are directly tied to the quality of its people.

Kelly started his first company when he was 16 and has been an entrepreneur at heart ever since. Kelly has a strong operational background and extensive consulting expertise. After receiving a B.A. in Economics from Washington and Lee University, Kelly joined Andersen Consulting (now Accenture) where he led multi-year consulting engagements at clients such as BellSouth and UPS. He later joined an Atlanta-based technology company that developed and marketed HR-related software and served as CTO before being named President and COO.

Write to Kelly at kelly@berkegroup.com or connect via LinkedIn.

Janna Mansker

Partner

Janna leads Berke’s education initiatives and serves as our key client advocate. She provides both on-site and web-based management training for companies and individuals. She has personally trained over 10,000 managers. She also writes about people management strategies, trends and best practices on our blog, People at work. To ensure our clients receive the highest quality of service, Janna works closely with customers to proactively provide guidance and support as they navigate their people management challenges.

Janna joined Berke in 1992 and has worked with hundreds of clients all over the United States during her 18 years with our organization. She has been a frequent speaker at industry conferences and events and has published a variety of articles on management and organizational issues. Janna graduated from the University of Georgia with a B.A. in English and lives in Atlanta with her husband and two children.

Write to Janna at janna@berkegroup.com